TAG Content Matching at IBC 2023

TAG Video Systems displayed their latest innovation – Content Matching Technology – at IBC 2023.

With Content Matching Technology, detect similar content across two different streams in order to ensure correct, uninterrupted delivery to the proper destination.

How does it work? “By creating a unique fingerprint for each video frame and audio envelope and matching them across the entire media distribution party against a user-defined reference point,” explains TAG VS.

With this technology, identify and correlate audio and video uniqueness regardless of resolution, bitrate or frame rate, thus enabling a match between any points within the workflow. TAG can still identify and confirm identical and correct content, even after the content has been processed and manipulated.


Content Matching enables the following applications:

  • Frame-accurate latency measurement between any points in the workflow
  • Comparing quality and content accuracy across different feeds in order to compare distribution methods or alternative paths
  • Confirm ad insertion to SCTE messages with frame accuracy to assure & protect revenue
  • Measure, validate A/V alignment and audio channel drift at any point within the workflow

Contact us for more information about Content Matching Technology by TAG VS.